JXN Strategy Group is a boutique strategy and communications practice built on deep organizing roots, digital campaign experience, and broadcast journalism standards. We build the infrastructure, run the campaigns, and shape the narratives that move people from attention to action.
Most digital firms came up through marketing.
We came up through organizing,
journalism, and building institutions
from the ground up.
Not strategy decks that live in a drawer. We get in, build the systems, run the campaigns, and shape the narrative — then leave your team more capable than we found them.
CRM, email, website, fundraising, content systems — built and configured with your team from scratch, with training and documentation included.
Full-stack campaign operation — ad strategy across Meta, Google, Reddit, and emerging platforms — with content, analytics, and real-time optimization.
Broadcast-quality messaging, executive comms architecture, media training, and narrative frameworks that make leaders communicate at the level their work deserves.
Digital-to-field organizing systems, leadership ladders, political education frameworks, and infrastructure that turns followers into participants.
Content strategy, editorial workflows, platform architecture, and production systems that make consistent, high-quality content possible for lean teams.
Workshops and hands-on training for teams, leaders, and cohorts. Always built to hand off — never to create dependency.
We work across sectors because the need for strong infrastructure, clear narrative, and organizing-rooted strategy crosses every boundary.
JXN Strategy Group is led by two principals whose backgrounds span organizing, digital campaign strategy, broadcast journalism, and media institution building — supported by a bench of specialist collaborators we bring in when engagements demand it.
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Movement strategist and digital campaign director with 20+ years across labor organizing, grassroots campaigns, civic engagement, national policy, and electoral digital strategy — spanning local community work, statewide campaigns, and national organizations. Co-founder of a multimedia platform reaching millions monthly across the global diaspora. 2025 Leadership for Democracy and Social Justice Movement Leader Fellow.
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Washington Correspondent and executive communications specialist with 15+ years across national and international newsrooms — including senior-level White House coverage, international broadcast production, and digital media. Arthur F. Burns Fellow. Currently teaches broadcast journalism at the university level.
We don't build strategy for optics. We build the conditions for participation, leadership, and sustained action — because we came up in the tradition that understands what it actually takes to move people.
We operate on a project-based model. Every engagement is scoped together — shaped by your actual needs, not pre-packaged offerings.
A scoped project to build one or more core systems — CRM, email, website, fundraising infrastructure, or full ecosystem. Built with your team, with training and documentation included.
End-to-end digital campaign operation — strategy, message architecture, platform setup, ad execution, content production, analytics, and real-time optimization.
Embedded senior digital leadership — part of your team, operating at a strategic and executional level. Defined hours per week or month, focused on running your operation and building capacity.
A communications buildout for leaders and organizations — bringing broadcast journalism standards and campaign strategy experience together. Narrative architecture, media training, press infrastructure, and broadcast-quality content production.
We work with a limited number of partners at a time — which means every engagement gets the attention, strategy, and craft it deserves. Tell us what you're building and where you need support. We'll take it from there.
JXN is selective by design. Not every inquiry becomes an engagement — and that's intentional.